Tag: home buying

Low Mortgage Rates Converting More Passive Buyers into Active Buyers

Filed in Economics, Trends by on November 3, 2020 0 Comments
Low Mortgage Rates Converting More Passive Buyers into Active Buyers

NAHB’s most recent Housing Trends Report finds that, of the 13% of American adults considering a future home purchase in the third quarter of 2020, 50% have moved beyond planning and are actively trying to find one to buy — compared to 44% a year ago.

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Who are Today’s New Home Buyers?

Filed in Business Management, Education by on October 28, 2020 1 Comment
Who are Today’s New Home Buyers?

There are new buyer profiles in the market for newly built homes. Who are they? How do they think? What affects their buying decision? And how do these new buyers intersect with existing buyer profiles?

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Home Buying Interest Increases Amid COVID-19

Filed in Disaster Response, Economics, Trends by on October 23, 2020 3 Comments
Home Buying Interest Increases Amid COVID-19

According to data from NAHB’s latest Housing Trends Report, in the third quarter of 2020, the share of Americans who are considering purchasing a home in the next 12 months increased one percentage point over last year — the first year-over-year gain in the three-year history of this series.

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Home Purchase Plans Little Changed by COVID-19

Filed in Economics by on July 22, 2020 2 Comments
Home Purchase Plans Little Changed by COVID-19

The share of Americans who are considering the purchase of a home in the next 12 months was 11% in the second quarter of 2020, essentially flat when compared to the same quarter in 2019 (12%), according to NAHB’s latest Housing Trends Report.

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Virtual Parade, Home Show Generates Sales

Filed in Disaster Response, Membership by on May 29, 2020 1 Comment
Virtual Parade, Home Show Generates Sales

Two HBAs share their insights on hosting a virtual parade of homes and home show.

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What You Say Matters — Selling High Performance to Your Customers

What You Say Matters — Selling High Performance to Your Customers

Living harder in their homes has people considering what they really want in their next house. Efficient, comfortable and healthy homes are likely to be high on the list of “must-haves” for those looking to buy or to remodel. When talking to potential home buyers, consider highlighting features that meet some of these new ”must-haves.”

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Top 10 Home Features Baby Boomers Want — and Don’t Want

Filed in 55+ Housing, Design by on April 4, 2019 10 Comments
Top 10 Home Features Baby Boomers Want — and Don’t Want

Much like the average home buyer, buyers in the baby boomer generation like laundry rooms and energy efficiency, and dislike elevators and wine cellars. Baby boomers, however, tend to have stronger opinions about what they do and do not want in their homes, as indicated in NAHB’s recent update on What Home Buyers Really Want.

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Only 13% of Adults Plan on Purchasing a Home in the Next Year

Filed in Economics by on November 19, 2018 0 Comments
Only 13% of Adults Plan on Purchasing a Home in the Next Year

Only 13% of adults are planning to buy a home in the next 12 months, according to the Housing Trends Report, a research product created by the NAHB Economics team to track changes in buyers’ perceptions over time.

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Double-Duty Spaces That Really Work

Filed in Design by on May 5, 2016 1 Comment
Double-Duty Spaces That Really Work

The real challenge for builders today is offering a home that meets home buyer demand within a tighter space. The solution to the problem: offering spaces that pull double duty.

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Two-thirds of Home Buyers Seek Single-Story Living

Filed in 55+ Housing, Design, Multifamily by on April 13, 2016 2 Comments
Two-thirds of Home Buyers Seek Single-Story Living

Millennials are in the minority when it comes to a preference for one-story homes. The significant majority of seniors and baby boomers are the ones driving the trend.

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