Tag: digital marketing

How to Enhance Your Customer Experience to Boost Profits: Engaging Leads

How to Enhance Your Customer Experience to Boost Profits: Engaging Leads

It may sound contradictory to the name of the industry, but builders aren’t in the home-building business; they’re in the customer business. And how builders initiate and manage these customer relationships are the keys to a successful business.

Continue Reading »

How to Enhance Your Customer Experience to Boost Profits: Generating Leads

How to Enhance Your Customer Experience to Boost Profits: Generating Leads

For today’s home buyers, the customer experience does not always start in the sales center. In fact, many customers have likely already researched your company online before they visit you in person. So how can builders make their companies stand out and provide a seamless customer experience throughout the entire sales process?

Continue Reading »

Getting Started with Local Online Advertising

Getting Started with Local Online Advertising

In today’s home building market, there are more opportunities than ever to generate leads. But identifying which leads are worthwhile is the tricky part. Marketing automation strategies are getting smarter and changing the way business gets done.

Continue Reading »

Digital Shopping – A Brave New World for Home Builders

Filed in Sales & Marketing by on January 9, 2015 1 Comment
Digital Shopping – A Brave New World for Home Builders

Consumers are shopping for homes online now more than ever, and builders have to adapt to the change. Learn how to make your website meet the needs of today’s home buyer.

Continue Reading »

New Membership Competition – Get in on the Action Today

Filed in International Builders' Show, Membership by on January 8, 2015 0 Comments

Through Friday, Feb. 13, members can create and submit 45 to 60 second long videos for a chance to win gift cards and an appearance in the 2015 NAHB membership campaign.

Continue Reading »

Does Social Media Really Work for Remodelers?

Filed in Education, Remodelers by on September 26, 2014 0 Comments

If you are puzzled about which social media platforms to use, or unsure if time spent figuring it out is worth the return on your investment, you may want to check out an upcoming NAHB Wednesday Webinar called “Social Media for Remodelers: Does it Really Work?”

Continue Reading »