Want to Cash in on 50+ Housing? Learn How at the 2015 IBS Builders’ Summit

To help builders more effectively engage in the 50+ housing market sector, which continues to see steady growth, the 50+ Housing Council is planning to present four education sessions centered on the theme: Baby Boomers Have the Cash: Strategies to Help Builders Get Some of It, at the 2015 NAHB International Builders’ Show in Las Vegas Jan. 20-22.


Seniors take advantage of lifestyle amenities.

The presentations take place on Builders’ Summit Day: Tuesday, Jan. 20, at the 50+ Lifestyle Central (Las Vegas Convention Center, North 257).

What’s on tap?

Part 1, 9  a.m. – Identifying 50+ Housing Opportunities in Your Market Place
Part 2, 11 a.m. – Identifying Housing Opportunities for Your Site
Part 3, 1 p.m. – Identifying 50+ Housing Opportunities with Hot Designs for the 50+ Lifestyle
Part 4, 2 p.m. – Identifying 50+ Housing Opportunities: Critical Online Trends and Creating Urgency for On-site Buyers

A cocktail reception and informal networking, sponsored Security 1 Lending will follow.


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